Visual stories
builtwith
intent.
I’m a Toronto-based visual designer creating editorial work and interactive experiences.
When an idea needs to work, I build it too.
Campaign Content Social Media Event Communications Presentation/Design Support
Start here · Selected projects
Images. Interfaces.
Experiences.
From visual direction to finished experiences, with room for curiosity and character.
Light & Form ↗
I explored light and form through illustration and photo editing.
Visual direction · Personal study
Tend ↗
I designed and built a calmer daily habit tracker for iOS.
Design & iOS build · Personal product
Wayfarer ↗
I connected travel guides, saved places and language practice.
Design & development · Portfolio concept
Karina ↗
I brought portraiture, typography and pacing into a fashion editorial.
Art direction · Concept editorial
First Words ↗
I made a calm, playful space to practise language before arriving somewhere new.
Design & development · Learning experienceA few starting points. There’s more to explore.
Explore the full project index
Take the Pocket Edition 
Editorial & Visual Direction
Image-led projects where art direction, campaign mood, and visual voice do most of the storytelling.
Light & Form
opens quiet on purpose — light before noiseSpecial Editions
two eras on one spread: range without shouting
Karina
no client, no brief — just taste, which is riskierToronto in Bloom
sequenced for the scroll, not the single frameDesign Systems & Product
Systems, flows, interaction logic, and interface decisions across games, mobile apps, and wearable prototypes.
Chronicles of Elysium
worldbuilding is systems thinking in costume
Tend
the interface is the habitCoffee Nearby
a head-worn display shaped the interactionInteractive Concepts
Live, self-contained prototypes you can open and use right now — each built end-to-end to explore an idea directly in the browser.
these two open as live, working prototypes — click in and use themWayfarer
read, save, and practice — try the connected journeyFirst Words
learn enough language to arrive with careJack
Mao
I’m a visual designer working across editorial design, campaign imagery and interactive experiences. My Creative Industries background at Toronto Metropolitan University brings business and cultural context to that work. I pair illustration and art direction with hands-on development, and I’m open to visual and multidisciplinary design roles in studio or in-house teams.
Available for work
A reference for bringing personality into functional design without losing clarity.
A reference for pairing playful interaction with clear strategy and decisive execution.
A reference for making technically complex product work feel warm, tactile, and emotionally considered.
A reference for turning a portfolio into a personal world while keeping the work clear and purposeful.
A reference for learning in public and giving self-built products a distinct, human point of view.
A reference for treating design and engineering as one craft — shipping ideas end to end.
Let’s make your
next idea work.
Hiring a visual designer or planning a project? Tell me about the role, audience, or brief. I can help with editorial design, campaign visuals and interactive experiences.